Highlights

• In 2025, Beifang Jiaxuan introduced permanent-magnet industrial retrofit solutions.
• The solutions claim 25-30% energy savings and significantly reduced maintenance across mining and metallurgical conveyor systems.
• Over 150 units have already been deployed.
• The technologies eliminate traditional gearboxes through direct-drive designs.
• They achieve motor power factors of 0.96 and reduce operating current by 22%.
• The retrofits are faster, cheaper, and require no civil engineering changes.
• This signals accelerating commercialization of permanent-magnet motor systems in China's heavy industry.
• The advancements reinforce structural demand for NdFeB magnets beyond EVs.
• China's advantage in rare-earth-dependent industrial decarbonization technologies is being widened.

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Against China’s “dual-carbon” goals (carbon peaking and carbon neutrality), industrial energy-efficiency upgrades are no longer optional but a core requirement for enterprise survival, according to a new report from Baogang Daily. Motors—described as the “heart of modern industry”—are now a central focus of China’s decarbonization strategy.

In 2025, Beifang Jiaxuan Permanent Magnet Technology rolled out a series of permanent-magnet–based industrial retrofit solutions aimed at high-energy-consumption conveyor belt systems, particularly in mining and metallurgy. The company claims these technologies represent a step-change in efficiency, cost reduction, and system simplicity.

One approach, described as a permanent-magnet semi-direct-drive retrofit, eliminates traditional gearboxes and couplings by directly connecting a low-speed permanent magnet motor to the drive drum. According to the report, this redesign sharply shortens the transmission chain and boosts system efficiency. Claimed performance metrics include a motor power factor of 0.96 (eliminating the need for reactive power compensation equipment), a 22% reduction in operating current under the same load, and a 38-kilowatt reduction in active power consumption. Equipment weight reportedly drops to 7.5–8.5 metric tons, allowing installation with existing cranes and no civil-engineering modifications—cutting retrofit time and cost while reducing maintenance frequency.

A second solution, the permanent-magnet external-rotor drum motor, integrates the motor and conveyor drum into a single unit. Designed for standardized, modular deployment, the system reportedly delivers average energy savings of 25–30% across operating conditions, halves maintenance frequency, and extends conveyor belt life by roughly 20%.

Baogang Daily reports that more than 150 units are already operating in real-world mining and metallurgical environments.

The company also highlighted its broader permanent-magnet intelligent direct-drive transmission platform, applicable to pumps, crushers, mills, conveyors, mixers, and cooling systems. Paired with a “smart electromechanical guardian” diagnostic system, equipment performance is continuously monitored using cloud computing and data analytics to predict failures, reduce downtime, and extend asset life.

Relevance for the West

This is not just a product launch—it signals accelerating deployment of permanent-magnet motor systems at scale inside China’s heavy industry. If performance claims hold (and they need to be verified and validated by external parties) the technologies imply rising domestic demand for NdFeB magnets, tighter integration between magnet producers and industrial OEMs, and faster retirement of legacy motor systems.

For U.S. and European manufacturers, this underscores two strategic realities:

1. China continues to commercialize permanent-magnet motor technologies faster and at scale, and
2. Industrial decarbonization is becoming a demand driver for rare-earth magnets, not just EVs and wind turbines.

Western policymakers and investors should view this as further evidence that energy efficiency is reinforcing China’s structural advantage in rare-earth-dependent technologies.

Profile

Beifang Jiaxuan Permanent Magnet Technology—also referred to as Inner Mongolia North Jiaxuan Technology and closely linked to the Baogang Group / China Northern Rare Earth ecosystem—is a Chinese manufacturer specializing in rare-earth permanent-magnet motors for heavy industrial applications.

The company focuses on low-speed, direct-drive permanent-magnet motors and integrated electric roller systems, designed to eliminate traditional gearboxes and improve efficiency. These systems incorporate intelligent, load-adaptive speed control, enabling higher energy efficiency, lower maintenance, and reduced mechanical complexity.

Beifang Jiaxuan’s primary markets include mining, cement, and energy-intensive industrial operations, where conveyor systems, crushers, mills, and pumps account for a large share of electricity consumption. By replacing conventional induction motors and gearbox assemblies, the company positions its products as tools for industrial energy-efficiency retrofits and decarbonization initiatives.

A key milestone occurred in 2023, when the first phase of Beifang Jiaxuan’s permanent-magnet motor manufacturing project entered production, marking a shift from pilot-scale development to industrial deployment. The company is part of China’s broader push to move up the rare-earth value chain, transforming domestic rare-earth resources into finished, high-value clean-energy equipment rather than exporting raw materials.

Strategically, Beifang Jiaxuan plays a role in China’s effort to industrialize “direct-drive” permanent-magnet technology, which reduces energy losses, improves reliability, and strengthens domestic demand for neodymium-based magnets. Its integration with China’s rare-earth supply chain underscores how downstream motor technology is reinforcing upstream rare-earth dominance.

In short, Beifang Jiaxuan is not just a motor supplier—it is part of a vertically integrated Chinese strategy linking rare-earth extraction, magnet production, and industrial electrification into a single, state-aligned manufacturing ecosystem.

Disclaimer: This news item originates from Baogang Daily, a publication of a state-owned Chinese entity. Statements reflect official and affiliated corporate claims and should be independently verified before forming business or investment conclusions.